Oesis OK has released a report on the world-wide market share of the antivirus security software currently available in the market.
Microsoft, not typically associated with antivirus application success, has captured a significant share with their recent anti-virus solutions.
Inspite of their massive brand awareness, Symantec and McAfee have not not been able to translate this into number of installs, vis a vis the free antivirus software!
Also worth noting is that Kaspersky’s Internet Security product suite is more popular than its individual anti virus application. Kaspersky is unique in this regard.
Symantec’s success on the vendor chart is explained by the appearance of 5 different Symantec products on this graph: Norton AntiVirus, Norton Internet Security, Symantec AntiVirus, Symantec Endpoint Protection and Norton 360.
A PDF version of the report is available for download here.