Microsoft has released a set of documents which outline various ways that Microsoft Tag can be used in various scenarios. Microsoft Tag lets you seamlessly connect almost anything in the real world to interactive experiences from your mobile phone.
Consumers can scan a Tag anywhere and engage at the maximum point of impact using the device that is central to their daily lives: the mobile phone.
Microsoft Tag lets event organizers, exhibitors, and sponsors better connect to their audiences by adding interactivity.
It also lets you seamlessly connect almost anything in the real world to interactive experiences from your mobile phone. Consumers can scan a Tag anywhere and engage at the maximum point of impact using the device that is central to their daily lives: the mobile phone.
If you want to add interactive mobile elements to several specific types of promotional activities: contests, sweepstakes, and free gift offers, you might want to use Microsoft Tags.
It is a powerful barcoding technology that can help you make the most of consumers’ mobile phones to bridge your physical marketing efforts and offline advertising (packaging, print ads, billboards, shelf talkers, and so on) with your digital resources.
Microsoft® Tag can also help marketers put the growing power and appeal of mobile couponing at consumers’ fingertips. Tags make it easier for people to access and enjoy mobile content anywhere, anytime.
These documents outline various ways that Microsoft Tag can be used.
Microsoft Tags for: Events | Real Estate documents | Contests and Promotions | Consumer Packaged Goods | Mobile couponing.
How to create and implement Microsoft Tags may also interest you!
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