Is your Google AdSense revenue not what you’d like it to be? Maybe the ads being served are not matching completely to your content. Google suggests you try section targeting to maximize your AdSense revenue if you are not satisfied with its current level of earnings.
Section Targeting allows you to suggest sections of your text and HTML content that you’d like us to emphasize or downplay when matching ads to your site’s content.
To implement section targeting, you’ll need to add a set of special HTML comment tags to your code. These tags will mark the beginning and end of whichever section(s) you’d like to emphasize or de-emphasize for ad targeting.
The HTML tags to emphasize a page section take the following format:
<!– google_ad_section_start –>
<!– google_ad_section_end –>
You can also designate sections you’d like to have ignored by adding a (weight=ignore) to the starting tag:
<!– google_ad_section_start(weight=ignore) –>
This is all fine if you are familiar with HTML codes!
But if you are not, you might want to check out one of these two WordPress plugins:
These plugins allow you to emphasize the content you want to be targeted, by employing Google Ad Section Targeting. If you feel that the Adsense ads on your pages could be more suited to the content or you are not too happy with your AdSense revenue, you may try one of these plugins. These plugins automatically insert the codes at the appropriate places once the options have been set and/or they have been activated.
Normally, ads that are more suited to the content are more likely to get clicked on, resulting in a higher AdSense revenue. Thus you may want to target your main blog post content and maybe exclude the sidebar content.
Try it for a month and see if is making a difference. If it does, stick with it. If not, you can always deactivate and uninstall the plugin.
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