A Tag is a high-capacity color barcode (HCCB) with encoded information. Organizations and individuals can create specific Tags by using the Microsoft Tag Manager Web service. When the Microsoft Tag Reader application is installed on a mobile device, the Tag Reader can be used to scan a Tag using the built-in the device camera.

When a Tag is scanned by the Tag Reader, the information encoded into the Tag becomes available on the mobile device.  Although Tags are easy to create, how Tags are placed in the field will influence how effective they are in communicating the encoded information to the audience.

This guide provides best practices for producing Tags in different types of media. Additionally, it addresses the best practices for testing Tags in the field.

It also describes practical considerations for the successful implementation of Microsoft Tag high-capacity color bar codes (HCCBs) in real-world environments.

It also offers step-by-step instructions and best practices for streamlining the production of Microsof Tag bar codes, verifying bar code behavior in the field, ensuring a superior user experience, and making the most of Tag reporting tools.

Download Guide from Microsoft.

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