China Gets Microsoft Office for $29.

July 27th, 2009 . Filed under: News. Tags:

Microsoft is cutting the price of Office and offering the free versions of Word, Excel, and other programs to head off competition from Google and other rivals that offer similar software at little or no cost.

ms office

Microsoft has so many promotions for Office that its effective price is $100, down from $150, and even lower in such countries as Brazil and India. But the experience is sparking optimism at Microsoft about the new strategy. The company says unit sales of Office surged 415% in the second half of last year.

The most aggressive price cut has come in China, where Microsoft says 95% of Office installations have been pirated. Since it began testing a $29 offer in China last September, sales have soared more than 800%. Now Microsoft intends to make the low price permanent.

Source.

This sure looks like a case of where crime pays big dividends.

How much does it cost in your country? Happy


Bookmark and Share

Related posts:

Recent posts:
  • Microsoft: Who said we're calling it Windows 8?
  • Microsoft’s Atlas and Interpublic Group Ink Ad Deal
  • Microsoft launches Child-safe Internet Explorer
  • Icelandic, Welsh Windows 7 Language Interface Packs now available
  • Download IbarraReal Font for Windows 7 & Vista from Microsoft

  • Popular posts:

    Comments

    “Home and Student” is 1500 roubles, which is about $50. And frankly, no one would have bought it otherwise. People in Russia rarely buy genuine software.

    By Andrew Weysham on July 27th, 2009 at 1:54 PM

    So does this mean we need to promote piracy to get better price on legal software? I’m upset really. I’ve been supporting MS since the early DOS 4 days. Just spent several hundreds of $$ on office, MS Project & Visio. I’m definitely not upgrading to Office 2010, next step would be a freebie (Open Office).

    By Ian Wilson on July 28th, 2009 at 1:11 AM

    If we are talking office 2007, then here in New Zealand it ranges from NZ$145 for Home and Student Edition to NZ$886 for Ultimate, thats $580 US….

     

    Leave a Comment




    • Microsoft MVP



    • RSS Feed Subscribe e-mail newsletter Twitter

    • Recommended Software

    • Discussions @ TWC Forum